Monday, 16 March 2009

PURE FUN – Pure London’s after show party!

After a successful first day at Pure London (8-10 Feb), buyers and exhibitors
headed down to the Divo nightclub in London’s St James, for the after show party. Organised by Good Results, the party was a huge success with Pure London cocktails handed out on arrival, to get everyone into the party spirit. Guests nibbled on Russian inspired canapés and sipped on wine whilst listening to the sounds of DJ Piers Robinson until the early hours. The dancing moves came from Pure London’s Vicky Ogden who wowed the crowds and got everyone onto the dance floor.

The team from the Italian Footwear Manufacturers Association (ANCI) joined in
the fun while Pure London’s Managing Director Steve Newbold and owner of fashion agency APT collections, Nigel Hughes shared a drink together. Other guest included leading designers Ian Stuart and Kate Fearnley, the team from Concept K, Emreco, Passport, Anoushka G and Arrey Kono as well as the Pure London team – and the us of course!

We can’t wait to organise August’s after show party!

February’s Pure London was a big success with visitor numbers up by 5.85%, which is a fantastic achievement in the current economic climate. The show even attracted a few celebrities including A-lister Helena Bonham Carter who popped in to shop wholesale at one of her favorite brands.
We also had a visit from Dancing On Ice star/Blue Peter presenter Zoe Salmon and popstar Duncan James, who both like to keep ahead of the style stakes!

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