Eleven Paris

Check out our latest new client Eleven Paris.

The French brand offers a collection of tees, jeans, jackets with a Rock ’n’ Roll edge. Born in 2003 the ultra chic brand has grown and grown. Seamlessly blending Parisiene haute couture with global urban culture Eleven Paris create stylistically unique, ready-to-wear clothing that has international appeal and gained the brand worldwide acclaim! Their current Autumn Winter 2010 collection features fashionistas Lizze Jagger and Ash Stymest!

Look out for the brand in Selfridges, ASOS and independents across the UK!

Do you know an Inspiring Independent?

Then let us know at inspiringindies@drapersonline.com


We know that the UK and Republic of Ireland's fashion indies are some of the most exciting and innovative in the world, so Drapers and Pure London have launched a new project to celebrate that success.

Inspiring Independents will identify the country's 50 best in class indies and showcase them in a specially-produced supplement and at an exclusive celebratory party. But we want you to nominate which fashion retailers should make the cut.

We want to hear about all of the fashion indies you admire and why.
They can operate in womenswear, menswear, young fashion, lingerie, kidswear, footwear and accessories or indeed stock a mixture of all of these categories. The only proviso is that the businesses you nominate must have fewer than 11 stores and they must be multi-brand retailers that have a bricks and mortar operation.
Drapers will compile a shortlist of the most nominated 50 indies on December 3, and then ask those indies to rank their favourite five peers.

The Inspiring Indies celebratory supplement, ranking those indies, will be published with Drapers in February - and each indie's final position in the top 50 will be unveiled at an exclusive invitation-only event held on the opening evening of London tradeshow Pure London and Pure Spirit on February 13 at a top London location.

Email your nominations and your reasons now to inspiringindies@drapersonline.com

DEADLINE 3rd DECEMBER 2010

PURE SPIRIT LAUNCHES NEXT GENERATION - A COMPETITIVE PLATFORM FOR YOUNG DESIGN TALENT

Trend-led young fashion exhibition Pure Spirit has begun a search for fresh design talent as part of its new Next Generation initiative.

Launching at the inaugural edition of Pure Spirit at London’s Earls Court Exhibition Centre from 13-15 February, Next Generation will provide two winning designers with free stands and the opportunity to sell their collections to the 16,000 buyers who are expected to visit Pure Spirit and parent show Pure London. An additional 14 short-listed designers will be invited to exhibit their collections.
The shortlisted designers will be announced in the Drapers Next Generation supplement in mid-January. This initiative was launched last year and is designed to provide fashions rising stars with the ‘must have’ support, advice, training and industry knowledge.

All Pure Spirit Next Generation designers will also win the opportunity to attend the Drapers Next Generation Academy with 100 other bright young stars. They will also be invited to show their designs at the Academy and on the catwalk at Pure Spirit.

The Next Generation selection process is open to British and international designers of menswear, womenswear and accessories with an original young fashion focus and the ability to prove they are able to deliver volume-led wholesale orders.

For more information including entry criteria and a copy of the application form please visit www.purelondon.com, or contact Leah Baker on 020 7728 3961, or Khabi Mirza on 07976 360227.

PRESS CONTACT: Kate Stafford at Good Results PR E:kates@goodresults.co.uk

20th Annual Drapers Awards!

Back in the office after a great night at the 20th Annual Drapers Awards!
At the Oscars of the fashion industry the winners of the 20th Anniversary Drapers Awards were announced last night at Grosvenor House, London.
The glamorous event, presented by model Lisa Snowdon, was attended by key industry figures and celebrities to celebrate and commend the very best in fashion.

It was a great evening with a fabulous 3 course meal. We had lots of lovely people on our tables including Fearne Cotton, Reggie Yates, Heidi Range and Dave Berry, Tabitha from Project D, Mark Heyes from Lorraine Kelly, Kate Halfpenny along with our fantastic brands OSKA and Sticky Fingers.

Sending huge congratulations to the winners, all the highly commended and all the nominees.

See below for the full winners list:

Best New Business; Lewis Yates, Billericay, Essex
Marketing Initiative of the Year; Wrangler
Young Fashion Retailer of the Year; Hurley, Bury, Manchester
Lingerie Retailer of the Year; Sadie the Bra Lady, Consett, Co.Durham
Short Oder/Quick Response Brand of the Year; Motel
Best New Store or Department of the Year; John Lewis womenswear floor, Cardiff
Smaller Etailer of the Year; ASuitThatFits.com
Larger Etailer of the Year; John Lewis.com
Menswear Brand of the Year; Pretty Green
Smaller Multiple Retailer of the Year; Supergroup (retailer)
Womenswear Retailer of the Year; Foundation, Cheltenham
Young Fashion Brand of the Year; Luke
Buyer/Buyer Team of the Year; Mark Bage and the buying team, Sarah Coggles, York
Department Store of the Year; John Lewis
Womenswear Brand of the Year; Gerry Weber
Larger Multiple Retailer of the Year; Reiss
Menswear Retailer of the Year; Signature, Aberdeen
Independent Retailer of the Year; Sarah Coggles, York
Drapers Lifetime Achievement Award; Miles Gray

“The 20th Drapers Awards recognised and celebrated a diverse mix of business from high street chains, to department stores to boutiques and brands. What they all share is a bold and brave attitude to selling fashion in today’s changing climate. All have recorded strong success in the last 12 months, jumping on the opportunities that are very much around. This is absolute proof that fashion isn’t frivolous – it remains a key driver in our economy.” Commented Jessica Brown, Editor of Drapers.

Congrats to Drapers and everyone involved for such a fabulously fashionable event!

Winter Blues!

Look demure this winter with navy colours from Bianca.

Try the sapphire coloured cropped leather jacket for an of the moment look, team it with a checked shirt and a neck scarf for added layers.

For an elegant look opt for this knit cardigan with classic neck tie detailing.

Equestrian style is en vogue this season so stay on trend with this midnight blue check blazer and is great for adding texture to your outfit. Wear with some knee high boots to complete the look!

For more information, images or samples please contact – keleighb@goodresults.co.uk
Tel: 0207 299 0580

OSKA’s Opulent Outerwear

OSKA presents some absolutely fabulous unique designs that will be sure to keep you warm this winter season.

For an effortlessly stylish look opt for the cape with a fold over colar in the OSKA’s signature material boiled wool.

Autumn/Winter’s number one jacket is without a doubt the classic trench; wear this black trench with some wide leg trousers and accessorise you outfit with quirky jewellery pieces from OSKA.

Finally for the bitterly cold winter days find yourself in this quilted three-quarter length jacket with stitch seam detailing and signature oversized collar from OSKA.

For more information, images or samples please contact – keleighb@goodresults.co.uk
Tel: 0207 299 0580

Urbancode...Bags of Style

Spring/Summer 2011 sees Urbancode push the boundaries with their luxurious leather collection. Now available on ASOS, Urbancodes leather peices are wardrobe lust haves!

Beautiful luxury lamb skin leather accessories and apparel are strikingly tailored paying great attention to detail. This season’s colour palette is vintage inspired with smoke, almond tan, powder cream, classic black, and Bellini peach tones.



Lustrous leather structured basque can be teamed with denim or black trousers offering a classic style with the essential glamorous twist. This summers favourite item in the collection is the edgy slashed grey leather jacket with stitch detailing and a capped shoulder finish, prefect for those cooler summer nights.



Classic handbags are given a subtle edge. The contemporary classic black hobo sees an Aztec stitch finish and a plait style strap giving a real bohemian vibe; similar detailing also features on over shoulder style bags.

SuperTrash SS11 - Playfulness Glamour

SuperTrash’s Spring Summer 2011 collection holds a perfect balance of playfulness and glamour. This summer see pretty feminine deigns mixed with fierce innovative styling evoking an ultra modern look.

Minimal and luxurious, SuperTrash’s collection blends this seasons key trends into staple wardrobe lust-haves. Futurist-style dresses are tailored with sharp and edgy detailing giving an effortlessly cool look.

Ocean blue figure hugging dress creates instant vamp appeal while jersey dresses with scooped and asymmetric necklines in darker navy tones will take you through the cool spring days in style.


SuperTrash’s unique beauty of imperfection is evoked in multi coloured digital inspired prints. Adorned over cute playsuits, super short hot pants and maxi skirts, the look offers jetset glamour. Abstract and vibrant patterns will brighten up any holiday wardrobe. An explosion of cheerful colours such as lagoon, sunlight, bright white and ocean blue are seen on cut-out bodycon style dresses offering a sassy look.

Good Results Spring/Summer 2011 Press Days

Good Results Spring Summer 2011 Press Days took place in the Winter Marque at private members club, Home House, in Portman Square. We had a fantastic turn out over the two days with a national, monthly, weekly, regional and online press attending.

We showcased fab collections from SuperTrash, Zandra Rhodes, Baby Phat, Urbancode, OSKA, Passport, Sticky Fingers and bianca!





If you couldn't make it and would like to book an appointment to view the collections please contact us on 020 7299 0580.

Baby Phat at the MOBO Awards!!

We were at the MOBO Awards Nominees Party early this month in the gifting lounge with Baby Phat. Loads of celebrities came and picked up some amazing Baby Phat pieces! Check out Tulisa N Dubz, Nikki Sanderson in, the Xfactor's Sinitta, Simon Webb and we even has a visit from Jedward!!!xxx

BRIDES AT WORK

The National Wedding Show’s charity initiative – Brides at Work in aid of Breakthrough Breast Cancer – took place last week on Friday 17th September. The Good Results team got involved to help support this great cause! Check out our amazing Vlasta Collu dresses and Rachel Simpson shoes!

Una Healy - Brides at Work for Breakthrough Breast Cancer

We love Una Healy from The Saturdays in a custom made DiamonT T-shirt for Brides at Work day in aid of Breakthrough Breast Cancer.

Brides at Work Day is open to all and will take place on Friday the 17th of September. We want everyone to get involved, no matter when the wedding took place or indeed if it is more of a work in progress.... brides, grooms, bridesmaids, mothers of the bride and maid of honours all are invited to take part. For those who don't feel quite up to wearing their wedding dress, simply don't have one or can’t disclose it yet, they can participate by wearing a tiara, with or without the veil for the day or generally dressing up as a part of a wedding party - it is the taking part that counts.

All in conjunction with the National Wedding Show!

1-3 October - London Earls Court

8-10 October - Birmingham NEC

x

PURPLE RAIN

Baby Phat's Autumn/Winter 2010 Collection

Known for her flamboyant fashion sense and love for glam, Phat Fashions President & Creative Director, Kimora Lee Simmons, sets the tone for the Autumn/Winter 2010 Baby Phat collection by paying homage to one of the most influential fashion icons, Prince.

From the studded lilac coloured leather bomber to the ruffled white blouse, the iconic fashion sense has transitioned into sequined cropped bombers, layered miniskirts and over sized jewelled tank tops and vests. Baby Phat’s Autumn/Winter 2010 collection oozes a glitter glam and punk look.

Infused with the on trend sequin pattern craze, the range offers fun festive hues and figure hugging silhouettes that celebrate womanly curves. The futuristic sequined silver flutter sleeve tunic dipped in tasty plum eludes glam while the multi- strand jeweled vest with fringe detail paired with second skin black leggings offer that rock star aura of appeal.

Intricate detailing including studded embroidery, splash patterns, sexy cutouts, sequined patterns and feminine ruffles exude the perfect combination of glamour and rock. Each piece portrays a sense of romantic mystery that Prince cultivates offering, giltz, dazzle and star studded pizzazz.

http://www.babyphat.com/shop.php

Drapers 20th Awards Launch Party

The Drapers Awards celebrated the launch of their 20th anniversary last week held at London’s One Marylebone. Good Results helped organise the event which was a huge success and enjoyed by all the top names in the fashion industry. Britain’s Got Talent winners Diversity came along, as well as classical signers Blake and Radio One DJ Reggie Yates.

We can’t wait for the Awards in November!

Pure London Launches in Dubai

Pure London has joined forces with French trade show Who’s Next and Premiere Classe to host a buying event in Dubai. Middle East Fashion Days will take place from 19th – 21st October 2010 and Pure London will be collaborating with a dedicated section for its exhibitors over the three day event.

Pure Selection will form a special part of Middle East Fashion Days giving Pure London’s fashion brands the opportunity to meet, network and do business with buyers and consumers across the Middle East.

The exclusive event will take place in Dubai’s most luxurious hotel resort, the Madinat Jumeirah, with the third day being a dedicated consumer day.

The Saturdays in SuperTrash

This week’s Look magazine saw the gorgeous Saturdays wearing SuperTrash in a stunning shoot they did for the mag.

Take a look at their SuperTrash outfits in this exclusive video

http://www.look.co.uk/fashion/the-saturdays-video-exclusive

xx

OSKA's Winter Warmers!

With the weather so grim outside its time to start thinking about our Autumn Winter wardrobes and we have the perfect brand to get you started!

OSKA provide classic designs with a contemporary twist.Each piece in their AW10 collection exudes individuality with interesting cuts shapes and lines to create the perfect outfit. With a beautiful colour palette of chocolate browns, charcoal greys, soft creams alongside deep purple, lilacs and marsh greens, OSKA will be sure to keep you on trend this season.

Quilted winter jackets with large collars for extra warmth can be teamed with a signature stripy knit dress. Three-quarter length quilted jackets with turned up sleeves and large pocket detailing are perfect for countryside strolling and will be sure to keep you warm.

Boiled wool coats with off centre button detail are the perfect winter cover up. Find them in lovely lilac tones or an equally complimentary jasmine white.

OSKA is available from the flagship store off Kings Road in The Duke of York Square and in Liberty.

SUPERTRASH'S AW10 COLLECTION HITS THE STORES

This season Supertrash made their catwalk debut at Amsterdam fashion week with their sexy, sultry and super hot Autumn/Winter 2010 collection.

The collection plays on female domination, where inspiration is drawn from Cleopatra, the vain and image conscious Queen of Ancient Egypt. Comfort and style transpires through this collection with the return of the oversized baggy knitwear. Chunky knits with cable and fringe detail are teamed with jersey mini dresses. Layering is key this season with fluid fabrics cottons, leather, knits and simple jersey pieces.

Supertrash is fast becoming a lifestyle, not just a brand. Now sold in 24 countries with over 1200 retailers worldwide and a flagship store - which opened in Maastricht, Amsterdam.

Check out the new range on MyWardrobe, ASOS, Oli, House of Fraser and Fenwick.

Pure London announces new Young Fashion Show

Trade fashion event Pure London announces the exciting launch of a new show in February 2011, dedicated to the needs of retailers and brands from the young fashion industry. The show, to be called Pure Spirit, will sit alongside and run simultaneously to Pure London attracting more buyers than ever before.

As Pure London grows from strength to strength and with the Young Fashion Hall bursting at the seams, February 2011 will see the expansion of Pure Spirit and Label into Earls Court. Over 150 brands have already shown strong interest in the show signing a priority booking form including, Desigual, Pepe Jeans, Bench, Fornarina, Iron Fist, Monkee Genes, Criminal Damage, Freddy, Vacant, Pink Soda, Rare, Blood and Glitter and Orion London.

Pure London are investing £1million in creating an unmissable fashion event, with a raft of new brands, including menswear and new generation zones for upcoming labels, branded catwalks, parties, seminars, bands and celebrities.

These exciting expansion plans will benefit Pure London’s current visitor base, whilst creating an even stronger identity with young fashion retailers. Buses will run between Earls Court and Olympia every 7 minutes to ensure efficient and easy access to both shows.

Samantha Bleasby, Event Director commented ‘August 2010 saw Pure London deliver the most ever visitors taking the event to another level. With international visitors up 27% the exciting expansion of Pure London and the launch of Pure Spirit will continue this momentum, and grow overseas visitors even further. The new launch allows us to fulfil the demand from even more brands who wish to take part in a London fashion trade event and will give more focus and identity to the young fashion industry'.

We are really excited for the launch in Feb!

Supertrash open store in Ibiza!!

SuperTrash have opened a standalone store on the party island, Ibiza! As a hotspot for international jet setters, attracting the young, fashionable and attractive crowd, Ibiza is the perfect fit for SuperTrash.
The brands L.A. roots are exemplified through the collections colliding pretty feminine styling with super chic rock ‘n’ roll handwriting. An explosion of cheerful colours such as orange, purple and pink in kaleidoscope prints are seen alongside watercolour tones of pink in shear ankle-length kaftans, beach dresses, shorts and tees.
Whether you are sunning yourself on the glamorous Blue Marlin beach, dining at Bambuddah Grove or partying at Pacha, Supertrash have alluring designs fit for every occasion. With laid back chic collections, it was only a matter of time before a store hit the fashionable island of Ibiza. Supertrash is a brand of unique style and character making it a must have label among fashionistas worldwide!

Make sure you visit the store: Supertrash, C./Bartolome Vicente Ramon 28, Bajo

England Captain Rio Ferdinand Launches Shoe Range at Pure London!

Rio Ferdinand channels some positive energy into his new fancy footwear range Five by Rio Ferdinand.

Cleverly named after his football shirt number, we caught a glimpse of him at the launch of the collection!

The Autumn/Winter collection incorporates twenty-four styles of footwear from classic to casual, boots and shoes, and even bags and wallets.

The A/W 10 collection consists of 24 styles from classic to casual, boots and shoes, including bags and wallets. Rio has even got a new take on the en vogue workman boot for this a/w.

Prices are reasonable, ranging from £60 to £160, they aren't just affordable to Premiership footballers, so fans can enjoy having a piece of Rio at their feet.

The Legendary Zandra Rhodes at Pure London!

Zandra Rhodes made a guest appearance at Pure London!

The legendary Zandra was at Pure launching her SS11 shoe and handbag collection!

Zandra Rhodes and Vogue.com were live on stage, presenting key pieces from Zandra’s archive showing her signature prints, textiles, colours and fabrics and how they have influenced her current handbag and footwear collections.

We then joined Zandra in the VIP buyers lounge for afternoon tea and a question and answer session - The colourful creative told us the collection contains a mix of hues. She said “I’ve always loved bright colours; I love lavenders, turquoises and as far as I’m concerned pink is always in!” We couldn’t agree more! There are also plenty of practical black bags in the line which, as she says, “always looks chic”.

Graduate Fashion Week Winners at Pure London

The winners of Graduate Fashion Week featured their winning collections on the Young fashion catwalk at Pure London:

Naomi News marvellous monochrome collection – we fell for this fantastically structure futuristic white dress with power shoulders and heavy studding/embellishment finished with some real human hair! (above pic)

Nathalie Tunna showed her pretty pastel collection with fabulous patent accessories. Our fave was the patent rucksack!

Rebecca Thomson’s collection saw chic classic work wear styles we should all be donning to the office! We loved her beautiful blouse with the oversized bow neckline.

Rhea Fields saw fabulous structures and tailoring – these pieces would be sure create office envy!

Sara Wadsworth who showcased wonderful sheer printed pieces with a fabulous print of Big Ben! (Seen in picture below)

Pure London - 1st - 3rd August @ London Olympia

Pure London 1st-3rd August @ London Olympia.

Pure London – the UK’s largest womenswear trade show has drawn to a close for another season. We had a great event with brands showcasing their wonderful SS11 collections! Pure smashed all the records for a summer show this season! The independent ABC audit showed visitor numbers grew by 24% - International numbers increased by 27% and an increasing number of buyers spent more than one day at the show.

The exhibition was jam-packed to the brim! We had amazing catwalk shows on the Womenswear stage and the Young Fashion stage with a host of fantastic brands featuring their forthcoming SS11 collections including Max C, Iron Fist, Yumi, Rare along with Very, Full Circle and Love Phool. Khabi Mirza hosted all the fashion seminars live on the young fashion stage with exclusive guest speakers including GMTV’s Mark Hayes and Cosmopolitans Fashion Director Shelly Vella (seen below) – who spoke about the top trends on short orders for a/w 10.